Narrative Quests
Bring Your Brand History To Life
Awaken your company’s human side with powerful interactive narratives, characters, and storylines that bring a strong emotional connection to the brand-customers relationship.
The World of PUG
How it works
Benefits
Emotional Engagement
Interactive narratives and storytelling makes the brand more relatable keeping customer active, engaged and interested.
Stand Out From The Crowd
Compelling stories and narratives can highlight company values, history, or achievements and attract customers who are looking for something distinctive and memorable.
Enhanced Interactivity
Tying narratives to interactive engagement loops results in more meaningful and relatable engagement instilling customers with a stronger sense of emotional brand connection.
Cross-Campaign Flexibility
Engaging narratives can be layered over multiple campaigns, touchpoints, and even span over an entire calendar with evolving themes and plot points, keeping the program fresh and interesting.
See the future of online loyalty
Narrative Quest Example
Highly Relatable Engagement
Stories, characters and narratives intertwined throughout the interactive pathways that bring a strong emotional connection to the brand-customers relationship.
Best For
Brands with an interesting history or lovable mascot
Customers who value emotional brand connections
Companies with highly creative campaigns
Program Example
Narrative-based Engagement
MinisoLove
Interactive narratives, derived from prior marketing collateral, enhance the customer loyalty & engagement pathways.
