Advanced Loyalty for eCommerce
Strengthen Relationships,
Stand Out From the Crowd
Online customers are no longer impressed by simple points programs, repetitive offers, and thin social media campaigns. Gamified loyalty for eCommerce gives your customers what they really want – recognition, status, and prestige through playful campaigns, cross-channel engagement and sincere, ongoing interactions.
The World of PUG
eCommerce Industry Challenges
Get personal with your customers
Customers want to be loyal to your brand, but you need to provide them with clear ways to develop deeper, sincere, and mutually beneficial relationships.
Discounting no longer commands attention
Understanding customer behavior within a variety of contexts is the key to building strong, healthy brand-customer relationships.
Get real, step outside of the online word
Tracking touchpoints across both online and real world are essential for building insights and getting to know customers.
Key Features for eCommerce
Enterprise Integration
with CRM’s, data warehouses, POS, content management systems, rewards programs, and authentication systems.
Segmented campaigns
and personalized adaptive quests create intrigue and drive community participation.
Recognition, leveling and reward
systems keep communities highly motivated, retained, and loyal.
Dynamic personal profiles
highlight the customer history keeping their sentiment and engagement high.
Engagement loops
through gamified loyalty for eCommerce provides dramatics boosts to interactivity and interest.
Aggregated community insights
paint a clear picture of how your customers are segmented, providing valuable opportunities for resource optimization and targeting
See the future of online loyalty
Healthy Digital Brand-Customer Relationships
Valuable customer loyalty actions rewarded with chances to earn status, recognition and prizes making customers feel appreciated.
PUG solutions were a big improvement over simple CRM’s and basic engagement technologies. It’s a fresh way of looking at integrated customer engagement.”
Regina Celorio
Director e-Marketing, Kimberly Clark
We selected PUG and their Picnic platform from over 30 suppliers around the world. They’ve helped us go where no one has gone before with customer engagement.”
Francesco Hugony
Digital Innovation, Sisal Lottery
It’s not just a traditional loyalty program. The broader platform provides opportunities to interact, play with us, and complete powerful interactive challenges, games, activities, and more — both online and in the real world.”
Arturo Tishman
Commercial VP, Miniso
A response rate of two percent is good. A response rate of five percent would be a cause for celebration. The results for our program defies explanation (47.8%) .”
Honey Rand
President, Environmental Group