{"id":5922,"date":"2023-10-25T09:30:20","date_gmt":"2023-10-25T16:30:20","guid":{"rendered":"https:\/\/puginteractive.com\/?p=5922"},"modified":"2023-10-25T10:47:32","modified_gmt":"2023-10-25T17:47:32","slug":"dallas-innovates-pug-interactive-brand-engagement","status":"publish","type":"post","link":"https:\/\/puginteractive.com\/dallas-innovates-pug-interactive-brand-engagement\/","title":{"rendered":"Dallas Innovates: PUG Interactive Brings a Game-Changing Play in Brand Engagement"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5922\" class=\"elementor elementor-5922\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8090b5f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8090b5f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e0b531\" data-id=\"2e0b531\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2a4221e elementor-widget elementor-widget-image\" data-id=\"2a4221e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"970\" height=\"464\" src=\"https:\/\/puginteractive.com\/wp-content\/uploads\/2023\/10\/Pug-composite_DSC3237.jpg\" class=\"attachment-medium size-medium wp-image-5925\" alt=\"\" srcset=\"https:\/\/puginteractive.com\/wp-content\/uploads\/2023\/10\/Pug-composite_DSC3237.jpg 970w, https:\/\/puginteractive.com\/wp-content\/uploads\/2023\/10\/Pug-composite_DSC3237-768x367.jpg 768w, https:\/\/puginteractive.com\/wp-content\/uploads\/2023\/10\/Pug-composite_DSC3237-800x383.jpg 800w\" sizes=\"(max-width: 970px) 100vw, 970px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a68326c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a68326c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e9f5bf2\" data-id=\"e9f5bf2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-161f1cf elementor-widget elementor-widget-text-editor\" data-id=\"161f1cf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><strong>from <a href=\"https:\/\/dallasinnovates.com\/\">Dallas Innovates<\/a><br \/><\/strong><em>Dallas Innovates is the tip of the spear for innovation news in Dallas-Fort Worth. It\u2019s a next-gen lens on North Texas business news focused on disruption, growth, and the future.<\/em><strong><br \/><\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-623c66f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"623c66f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2f0656e\" data-id=\"2f0656e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b7e9abe elementor-widget elementor-widget-text-editor\" data-id=\"b7e9abe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>PUG Interactive was profiled prominently in a <a href=\"https:\/\/dallasinnovates.com\/next-level-loyalty-canadas-pug-interactive-expands-into-texas-with-a-game-changing-play-in-brand-engagement\/\" target=\"_blank\" rel=\"noopener\">feature article<\/a> in <a href=\"https:\/\/dallasinnovates.com\/next-level-loyalty-canadas-pug-interactive-expands-into-texas-with-a-game-changing-play-in-brand-engagement\/\" target=\"_blank\" rel=\"noopener\">Dallas Innovates<\/a> magazine. Some excerpts:<\/p><blockquote><p>With pro-grade video game techniques, the Canadian maverick is ready to redefine the loyalty landscape with every engaging interaction of its Picnic platform. &#8220;We&#8217;re disrupting loyalty. What better place to do it than where loyalty was created?&#8221; says Steve Bocska, founder and CEO of PUG Interactive, of the company&#8217;s expansion to Dallas-Fort Worth.<\/p><p>&#8230;<\/p><p>For brands struggling to build meaningful connections with customers, Picnic\u2019s relationship marketing model could make a compelling case. According to Bocska, Picnic has outperformed typical loyalty platforms across key metrics in internal benchmarking\u2014nearly doubling social media conversion and tripling repeat participation. And its onboarding and \u201caddiction\u201d rates are nearly quadruple typical performance.<\/p><p>\u201cWe\u2019ve created a new combination between business outcomes and loyalty and the game loops that already exist in video game design,\u201d he said. \u201cThere\u00a0<em>is<\/em>\u00a0a more cost-effective way to get better results.\u201d<\/p><p>&#8230;<\/p><p>He calls the Picnic platform \u201csimply better loyalty.\u201d The tagline underlines the quest to disrupt what he\u2019s called a \u201ccookie-cutter,\u201d \u201cno fun\u201d loyalty landscape. Bocska wants to power up brand engagement to make it as habit-forming as playing Candy Crush, Pok\u00e9mon Go, or other addictive role-playing games.<\/p><p>Real engagement requires \u201ctrue gameplay depth, not superficial bribing,\u201d he says. PUG leverages gameplay psychology for loyalty beyond transactions. Gimmicks don\u2019t create \u201cmoments that matter\u201d\u2014and they\u2019re not much fun, either, the founder says.<\/p><p>&#8230;<\/p><p>PUG\u2019s pioneering platform has caught industry attention, establishing the company as leaders in gamified loyalty and engagement, winning early awards like WBT World\u2019s Best Technology, WED Western Innovation, and C100 Top Technologies. Today, the company has nearly twenty such accolades, including Canadian Innovator 2020 and the Muse Creative Platinum Award 2022.<\/p><\/blockquote><p>You can read the full article <a href=\"https:\/\/dallasinnovates.com\/next-level-loyalty-canadas-pug-interactive-expands-into-texas-with-a-game-changing-play-in-brand-engagement\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fd372cb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fd372cb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3eb109c\" data-id=\"3eb109c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d1c28f6 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"d1c28f6\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/dallasinnovates.com\/next-level-loyalty-canadas-pug-interactive-expands-into-texas-with-a-game-changing-play-in-brand-engagement\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">READ<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>from Dallas InnovatesDallas Innovates is the tip of the spear<\/p>\n<div class=\"read-more-wrapper\"><a class=\"more-link read-more-link\" href=\"https:\/\/puginteractive.com\/dallas-innovates-pug-interactive-brand-engagement\/\">Read More<\/a><\/div>\n","protected":false},"author":1,"featured_media":5923,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[93,140,215,60,70],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dallas Innovates: PUG Interactive Brings a Game-Changing Play in Brand Engagement | PUG Interactive<\/title>\n<meta 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