2016/07/5 - Pug Pharm Productions, experts in using gameplay design to make fans titter with delight, has just crunched the numbers on the second season metrics for the Victoria Royals hockey club’s True Blue Challenge fan engagement activity. This sequel to the original fan contest was chock full of refinements, improvements, and hidden secrets. Fans participated by playing a fun, interactive contesting activity available on mobile and
2015/11/28The Victoria Royals hockey club, powered by Pug Pharm, have launched a massive update to last season’s highly successful fan engagement contesting activity at GoRoyalsGo.com.Called True Blue Challenge, this new edition promises a wider range of content, more sponsored prizes, and a variety of ways to play and win throughout the season. With this launch, the team establishes a new industry-wide standard for sponsorable sports
2015/06/2Victoria Royals WHL hockey club in partnership with Pug Pharm Productions has concluded a pilot fan loyalty activity that has forever modernized the sports fan club into the digital age – setting a new standard for sponsored sports fan interaction in the process.The “Be Royal Blue Challenge” is a themed, sponsorable online fan contesting activity that extended throughout the Royals’ team-fan touchpoints: in-bowl, on concourse,
2015/01/05 Pug Pharm Productions Inc., a leader inapplying gameplay design & technology to engage & entertain the world, has once again got its stick on the ice with the launch of the Victoria Royals’ new fan engagement activity! “The Be Royal Blue Challenge,” launched January 2015, is powered by Pug Pharm’s FanGage™ platform and supported by developers who wear nothing but polyester double-knit 1970s hockey jerseys. This fun, team-themed experience brings fans & premium sponsors closely together through an interactive contesting activity. To participate, fans do all those fun, high-value actions