All Articles for Tag
Albertsons for U: Why Loyalty Shouldn’t Be Automatic (or Forgettable)
by Steve BocskaA Bold Prediction: Loyalty Lost in Plain SightA recent strategic shift for Albertsons “for U”
World of PUG Blog March 28, 2025
The ROI of Real Engagement: Why Gamification Is No Longer a Nice-to-Have
by Steve BocskaIt’s no secret that I feel customer loyalty programs are fundamentally broken. Despite decades of
World of PUG Blog February 20, 2025
Where’s the Beef in Portillo’s Loyalty Strategy? Why Going App-less Could Leave Customers Cold
by Steve BocskaMost loyalty and marketing analysts take the easy road. They wait until a program has
World of PUG Blog October 10, 2024
Missing the Sweet Spot: How Dunkin’ Rewards Falls Short of Loyalty Perfection
by Steve BocskaAmong the behemoth fast food and coffee chains of the world, loyalty programs have become
World of PUG Blog October 8, 2024
The KPI Lie: How Outdated Engagement Metrics Are Costing You Customers
by Steve BocskaSteve is the CEO and founder of PUG Interactive Inc., a company specializing in
World of PUG Blog August 28, 2024
Unwrapping Chipotle Rewards: The Magic and the Misses
by Steve BocskaHaving spent decades in the trenches of video game design and customer engagement, I’ve seen
World of PUG Blog August 8, 2024
Code Moo or Code Meh? Does Chick-fil-A’s Latest Gamification Effort Fall Short?
by Steve BocskaCode Moo and the Three Pillars of Engagement: A Case Study in Missed OpportunitiesOver the
World of PUG Blog July 31, 2024
Ulta Beauty’s GlamXplorer: The Power and Potential of Gamified Loyalty
by Steve BocskaI’ve been getting questions lately about some of the buzz around Ulta Beauty’s new gamified loyalty program,
World of PUG Blog June 10, 2024
Key Impacts On Gamification: Loyalty360 2024 State of Customer Loyalty Report
by Steve BocskaThe 2024 State of Customer Loyalty report by Loyalty360 underscores the critical role that gamification
World of PUG Blog June 6, 2024
PUG’s MinisoLove Virtual Club Wins 2024 Loyalty360 Silver Award
by Steve BocskaAt PUG, we’ve always believed in the power of innovation and emotional engagement to transform