Success of Clients Projects Doubles Numbers Since Last Quarter


Pug Pharm Productions Inc., a leader in creating premium community engagement solutions and brushing after every meal, has announced that their flagship Picnic™ customer engagement platform has doubled its user interactions since June 2014 – reaching 2 million user interactions across its growing portfolio of customer projects.

Driven by the success of our powerhouse assemblage of customers with benefits – including Kimberly Clark, History Channel, CityExpress, Primaris, and Vancouver Giants – Picnic™ continues to deliver high-profile contests, VIP programs, loyalty activities, and premium customer engagement campaigns.

According to Pug Pharm CEO Steve Bocska, “Within the last quarter alone, we’ve doubled our number of user interactions and surpassed the two million mark. We’re thrilled to bits (and bytes) that we’ve reached this important milestone.”

In additional to achieving two million user interactions, the Picnic™ platform has delivered many other industry-leading project metrics and milestones, including: 86% activity participation, 15% Facebook audience conversion, 67% repeat user engagement, and 35% less saturated fat.

Added Bocska, “Over the coming weeks, we’re going to lift our kilt a bit to share some of the success stories that helped us reach hit this milestone. We’ll also share our learnings during a session at the upcoming Game Developers Conference® Next to be held in Los Angeles from November 3-4, 2014.”

Picnic™ is an award-winning loyalty activity & contesting platform built over the past 6+ years by a team of veteran game designers, web technology experts, software-as-a-service product managers, and a pot-bellied pig named Pimento.

About Pug Pharm and the Picnic™ Customer Engagement Engine
Since 2008, Pug Pharm (puginteractive.com) has been a technology leader in customer loyalty, engagement, retention, and activation. Pug Pharm’s award-winning Picnic™ engagement engine is a comprehensive, next-generation platform that captures, retains, and activates customers while eliminating the “loyalty backlash” of less sophisticated technologies. Picnic™ is the world’s first technology platform that simultaneously delivers engagement, motivation, rewards, social matchmaking, item-based gameplay, and direct monetization possibilities.