Adaptive Questing Programs

Customer Engagement Loops

In this game-inspired spin on loyalty, customer actions unlock new tasks, quests and challenges that inspire ongoing, continuous engagement.

How they work

Program Benefits

Dynamic Engagement

Adaptive activities and expanding cycles of actions keep users active, engaged and interested, increasing user retention, building brand loyalty, and driving revenue.

Uniquely Suited

Earn-to-unlock programs require less planning and support meaning businesses can start meeting the needs of their customers sooner and driving their business objectives.

A.I Ready Insights

Self-reinforcing engagement loops continuously extend behavioral data suitable for A.I. training and modeling, resulting in more meaningful segments and deeper business insights.

Exceptional Flexibility

New business objectives, themes and campaigns are easily introduced and accommodated, keeping the program fresh and interesting to customers always.

See the future of online loyalty

Adaptive Questing Program Example

Highly Personalized Engagement

Certain features, quests, challenges and activities are presented to the customer based on their past actions and behaviors, heightening personalization and reinforcing engagement loops.

Best For

Brands with long-term customers

Strongly defined customer communities

Customers desiring personalized experiences

Program Example

Responsive Engagement Journeys

Sisal Lottery
Each customer segment is presented with different quests and games perfectly suited to their preferences and behaviors.

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